Keren Eldad on How to Negotiate When You Hate Conflict
masterclass
July 16, 2024
Coach Keren Eldad is the founder of With Enthusiasm – one of the fastest-growing executive coaching enterprises for high-performers, go-getters, and superstars.

In the high-stakes realm of business, negotiation is often perceived as a battlefield where only the toughest survive. However, a strategic approach where you are focused on winning for both sides will significantly enhance your negotiation outcomes.

"Mastering negotiation is never about a win for us. Because a win for us is not a full or true win." - Keren Eldad

Keren Eldad shared her top three things to consider when preparing for and engaging in a negotiation.

Managing Emotional Responses Improves Negotiation Outcomes: By controlling stress reactions and managing emotional responses during negotiations, individuals can perform better and achieve superior results, reducing overall stress in conflict situations.

Effective Negotiation Leads to Tangible Benefits: Skilled negotiators typically earn more money and gain more promotions. Learning negotiation techniques can significantly raise one's standards and success, as evidenced by the experiences of high-achieving individuals coached by the speaker.

Win-Win Negotiation Builds Trust and Peace: Successful negotiation is not about winning at the expense of others but creating mutually beneficial outcomes. This approach fosters trust, communication, and long-term conflict reduction, ultimately leading to personal and social peace.

The benefits are clear: higher earnings, faster career progression, and stronger, more trusting relationships. As you approach your next negotiation, remember that the goal is not just to win, but to foster mutual success. By embracing this mindset, you not only enhance your professional life but also contribute to a more collaborative and peaceful business environment.

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